APA Style

Lipson, Harry A., Darling, John R.. (1974). Marketing Fundamentals; (Fifth Edition). New York: John Wiley & Sons, Inc.

Chicago Style

Lipson, Harry A., Darling, John R.. Marketing Fundamentals;. Fifth Edition New York: John Wiley & Sons, Inc, 1974. Print.

MLA Style

Lipson, Harry A., Darling, John R.. Marketing Fundamentals;. Fifth Edition New York: John Wiley & Sons, Inc, 1974. Print.

Turabian Style

Lipson, Harry A., Darling, John R.. Marketing Fundamentals;. Fifth Edition New York: John Wiley & Sons, Inc, 1974. Print.