APA Style

Schwartz, David J. (1973). Marketing Today A Basic Approach (First Edition). New York: Harcout Brace Jovanovich, Inc..

Chicago Style

Schwartz, David J. Marketing Today A Basic Approach. First Edition New York: Harcout Brace Jovanovich, Inc., 1973. Print.

MLA Style

Schwartz, David J. Marketing Today A Basic Approach. First Edition New York: Harcout Brace Jovanovich, Inc., 1973. Print.

Turabian Style

Schwartz, David J. Marketing Today A Basic Approach. First Edition New York: Harcout Brace Jovanovich, Inc., 1973. Print.